The EU VAT Treatment of Vouchers in the Context of Promotional Activities
Einde inhoudsopgave
The EU VAT Treatment of Vouchers (FM nr. 157) 2019/4.5:4.5 Is the consideration paid for a composite supply, paid for all elements?
The EU VAT Treatment of Vouchers (FM nr. 157) 2019/4.5
4.5 Is the consideration paid for a composite supply, paid for all elements?
Documentgegevens:
Dr. J.B.O. Bijl, datum 01-05-2019
- Datum
01-05-2019
- Auteur
Dr. J.B.O. Bijl
- JCDI
JCDI:ADS595925:1
- Vakgebied(en)
Omzetbelasting / Levering van goederen en diensten
Omzetbelasting / Bijzondere OB-regelingen
Omzetbelasting / Vergoeding
Toon alle voetnoten
Voetnoten
Voetnoten
As explained, this is different in specific cases where a concrete and specific constituent element of the supply has a different VAT treatment from the single composite supply that it is a part of. However, this does not affect the outcome of my research and therefore I will not further elaborate on this.
Deze functie is alleen te gebruiken als je bent ingelogd.
In my view, the rules for determining whether a composite supply should be treated as the supply of every individual element (the ‘main rule’) or as the single, composite sum of its components (through absorption or amalgamation) are also relevant for determining whether the total consideration paid for a multiple-element transaction should be allocated to all elements of the composite supply. It can be argued that, as a result of the absorption or amalgamation, the separate elements no longer exist as such (from a VAT perspective) and that therefore the consideration can only be attributed to the single, composite supply.1 This is different for ‘main rule’ composite supplies, where each individually supplied element has its own VAT consequences.
4.5.1 A single, composite supply where one or more elements are advertised as supplied ‘for free’ – economic and commercial angle4.5.2 Economic and commercial reality applied to other composite supplies where one or more elements are advertised as supplied ‘for free’4.5.3 More EU rules on multiple-element transactions4.5.4 Summary: when is a ‘free element’ actually supplied for consideration