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Sustainability Reporting in capital markets: A Black Box? (ZIFO nr. 30) 2022/1.2.3.2
1.2.3.2 Creating Shared Value discussion, by Michael Porter and Mark R. Kramer
1,2
A. Duarte Correia, datum 20-11-2019
- Datum
20-11-2019
- Auteur
A. Duarte Correia
- JCDI
JCDI:ADS646249:1
- Vakgebied(en)
Financieel recht / Bank- en effectenrecht
Ondernemingsrecht / Jaarrekeningenrecht
Voetnoten
Voetnoten
Michael E. Porter is the Bishop William Lawrence University Professor at Harvard University and an authority on competitive strategy.
Mark R. Kramer Senior Fellow at the Kennedy School at Harvard University and co-founder of FSG Social Impact Advisors.
The Economist, March 10, 2011, by Schumpeter.
Michael Porter and Mark R. Kramer, “Strategy & Society: The Link between Competitive Advantage and Corporate Social Responsibility”, Harvard Business Review, December 2006. The article is available at: https://www.fsg.org/Portals/0/Uploads/Documents/PDF/Strategy_and_Society.pdf? cpgn=WPDL-StrategyandSociety.
“Creating Shared Value”, Harvard Business Review; Jan/Feb2011, Vol. 89 Issue 1/2, p. 62-77, 16p.
Some say similarly to Jed Emerson’s “blended value” idea,3 Michael Porter and Mark R. Kramer developed a new idea, “Creating Shared Value”. This concept was published in the Harvard Business Review articles Strategy & Society: The Link between Competitive Advantage and Corporate Social Responsibility4 and Creating Shared Value.5It is a new approach to CSR where the success of business is directly connected to the social welfare, these are interdependent. This means that a successful society is dependent on a profitable and competitive business.